ABC's 'GMA' Says 'Avengers: Endgame' Reclaims Top Box Office Spot

A segment on ABC's "Good Morning America" declared Monday that "Avengers: Endgame" has again become the highest-grossing film of all time, according to a video posted to ABC News on Oct. 5, 2026, under the title "'Avengers: Endgame' becomes highest-grossing film ever, again."

What did "GMA" actually report?

The claim appeared inside the program's recurring "Pop News" segment, described by ABC News as a rundown of "the buzziest stories of the day," posted Oct. 5, 2026. The video title itself signals this is not the first time the 2019 Marvel Studios release has held the record — the word "again" implies at least one prior swap in the rankings — but the segment description provided to ABC's video platform does not state when the film first claimed the title, when it lost it, or what triggered the reported change this week, according to the same ABC News listing.

Who delivered the segment?

The report was presented by Sophie Flay as part of her regular Pop News duties on "GMA," according to ABC News. Pop News is a daily feature on the morning program that compiles entertainment-industry headlines rather than original investigative reporting, and the posted video runs alongside dozens of other short-form clips from the same broadcast day, per ABC's own video index.

What box office figures back up the claim?

None are included in the source material ABC News published alongside the video. The listing names the film and states the record claim but does not cite a domestic or worldwide gross, a comparison figure against any rival title, a studio statement, or a tracking firm such as Comscore or Box Office Mojo. Without those figures in the ABC News posting, the specific dollar gap between "Endgame" and whatever film it reportedly passed cannot be verified from this source alone.

Why does the "again" framing matter?

Highest-grossing rankings move when films are re-released, often timed to anniversaries or international market expansions, which can push older titles back above newer releases without any new production. The ABC News headline's use of "again" is consistent with that pattern, but the segment itself does not specify a re-release, a new international rollout, or an inflation-adjusted recalculation as the mechanism — details that would normally accompany a verified box office milestone, and that are absent from the Oct. 5, 2026 posting.

What would confirm the record change?

Studio box office reporting typically comes through distributor press releases or data from tracking firms, neither of which appears in the ABC News video listing reviewed for this report. Readers looking to confirm the specific gross totals behind Monday's Pop News claim will need a primary box office source, since the originating segment, as published, functions as an entertainment-news roundup rather than a financial disclosure.

ABC News' video can be viewed at the original posting.