Matiks Raises $10 Million to Expand Math and Puzzle Gaming App

India-based gaming company Matiks has raised $10 million in a pre-Series A round led by General Catalyst, with the company's total funding now topping $13.5 million, TechCrunch reported. Indian entrepreneur Ronnie Screwvala joined the round alongside existing backers Info Edge Ventures, Tanglin Venture Partners, and Untitled Ventures, according to the company's Monday announcement.

How Fast Has Matiks' User Base Grown?

Matiks said its daily active users climbed from 22,000 earlier this year to more than 300,000 by September, TechCrunch reported, citing figures the company disclosed to the outlet. The app logged 2.2 million monthly active users in September, according to the same company disclosure. The app has existed for two years but only began showing sustained traction this year, per the report.

Who Founded Matiks And Why?

Matiks was started by college friends Sudhanshu Bhatia, Mohan Kumar, and Sushant Timmapur. Bhatia, who has a competitive mental-math background, told TechCrunch he began working on the idea while employed at American Express on an anti-money-laundering strategy. "For the last 10 years, the platforms have made entertainment consumption easy, but much of it is brain slop. We started exploring how we can make math-related games fun and entertaining like the other content," Bhatia said.

What Does The Matiks App Actually Offer?

Inside the app, players choose among Math, Puzzle, Memory, and Logic categories, first practicing against bots before competing against other users, according to TechCrunch. The platform layers in challenges and quests that let players earn points, build streaks, and unlock additional games — a structure Bhatia described as intentionally modeled on competitive sports rather than passive content feeds. "We wanted to make our app as entertaining as physical sports, so we opted for a dual format," he said.

How Does Matiks Plan To Make Money?

The company has so far prioritized user growth over revenue, TechCrunch reported, and only began testing a subscription tier this month. That tier unlocks game analysis, tips, and additional practice features. Matiks also offers in-app purchases that let players skip challenges, protect streaks, or boost experience points — a monetization path still in early testing rather than fully rolled out.

Where Is Matiks Expanding Beyond India?

Bhatia told TechCrunch that most of the app's players remain based in India, but the company has started seeing traction in other markets, without specifying which ones in the disclosed remarks. The fresh capital is intended to fund that expansion as Matiks competes for attention against a broader slowdown in mobile-game growth that TechCrunch attributed in part to AI-generated content flooding social platforms. General Catalyst's lead role and the participation of repeat backers Info Edge Ventures and Tanglin Venture Partners suggest investors are betting the daily-user curve disclosed by the company — from 22,000 to over 300,000 in roughly eight months — can translate into a paying subscriber base once the newly launched subscription tier matures.

No valuation for the round was disclosed in the company's announcement or in TechCrunch's reporting.